Empowering Leadership. Transforming Cultures. Elevating Customer Experiences.

Who Are We

Freeman Group is the Customer Experience Consulting Partner for Brands Around the World Looking to Deliver Best In-Class Services to their Customers

Freeman Group specializes in developing customized solutions to help brands amplify their customer experience, service culture and hospitality standards. Our comprehensive hospitality training and coaching process adapts to any desired culture and industry, is structured, practical, interactive and is executed by our experts in the field.

Our mission is simple: to develop customized solutions for every client that creates healthy and engaging work cultures.

Any unique service and customer experience culture is possible! Our experts work tirelessly to ensure your customer experience vision comes to life and is sustainable.

Specialties

Dramatically Improving Customer Experience and Service Standards in Multiple Industries

With decades of industry experience, we craft practical and authentic strategies that make a lasting impact. From leadership coaching to employee engagement, every solution is designed to empower your team, elevate your customer experience, and set your organization on the path to sustainable success. Although we are adaptable to any industry, we’ve been known to serve the below.

Hotels & Resorts

Casinos

Healthcare

Airports & Airlines

Tourism Management Organizations

Our Values

Why Partner with Freeman Group?

Visionary Leadership Support

Freeman Group provides clear, actionable strategies that empower your managers and supervisors to lead with confidence.

Culture Transformation

Our approach goes beyond customer service, creating an environment where your people—and your business—can thrive. When your people are happy and feel supported, they are more inclined to provide a higher quality customer experience.

Data-Driven Impact

We deliver measurable results that directly enhance both employee engagement and customer satisfaction, driving bottom-line success.

Clients

Trusted by Some of the World’s Best Brands

A Note From Our Founder

I founded Freeman Group in 1985. My work from 1983 -1985 as the VP of Quality with Rosewood Hotels required me to seek help on two projects, an opening in Houston and a renovation project in Los Angeles. I tried to source a customer service training vendor to assist with the hotel opening. I was looking for a practical process that would sustain after opening; all I could find were vendors who facilitated programs through training seminars and then left. I knew that that approach was not going to have a long-term value in terms of sustainability and my vision for Freeman Group was born.